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From Enid Sefcovic, Editor

Enid Sefcovic headshot

Welcome!

Everything important that I know about fashion, I learned from my mother:

  • the sensual feel of great fabrics.

  • why fit is important.

  • loose threads mean shabby construction.

  • a classic style will last many times its purchase price.

  • wardrobe basics are a wise investment.

  • well-made clothing can be worn for a long time.

  • fill in and update your wardrobe with cheap pieces. No one will notice.

My mother, Helen, was trained as a fashion designer. I was her Project Runway model. Oh the clothing I wore!

My mother is a perfectionist. Every plaid matched; every print panel lined up. A couple who owned a fabric store saved her special bolts in the back after their New York City buying trips: cashmere soft as satin, nubby wool and beautiful watch plaids, cotton lawn sheer as silk and heavily embroidered organza. Even today, texture and fabric can delight with their feel and look. My career has been as a newspaper journalist and university professor of communication.

I am a woman of a certain age, and this site is for us. What we wear is a creative expression of our inner selves.

I hope you enjoy the fashion archetype quiz as one way to tap back into that playful inner energy and renew a sense of having fun with fashion.

We may be forgotten by fashion designers, store buyers, and clothing manufacturers. Our bodies and our faces are edited out of cultural life. This site celebrates our style – and style is far more than what we wear. It is how we live.

Please contact me anytime with your comments and suggestions.

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