Dolores De Vega Boosts Image
for Pretty Older Women

A glamorous dame named Dolores De Vega, 72, is proving that pretty older women can hold their own in a modeling contest with women half her age.

Read how De Vega succeeds through episode 4.

 De Vega exited the program on Episode 6.

The judges criticized De Vega for being over-the-top when she donned a cowboy hat and other Western attire in the runway competition to show her sexy side. The contestants had to accomplish this in the outfits they arrived in and some grabbag items in trunks.

My attitude is that if De Vega can carry off the smokin' cowgirl look -- and she did -- she's earned the right at age 72 to project sexy any old way she wants.

Can De Vega, already typecast as a grandmother in just about every press release, transcend stereotypes of older women as diaper-wearing arthritics?

What's Your Opinion of De Vega on She's Got the Look?

Mature Models: Ageism versus Sexism I'm rooting for De Vega to emerge as an icon of successful aging. (Update: De Vega exited the program on Episode 6.) I hope she lands that Wilhelmina contract and becomes the world’s most famous mature model. With a photo spread in Self magazine, another contest perk, DeVega would prove that attractive mature women can hold their own for the big bucks in the fashion industry.

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Thank goodness that Carl Jung suggested that maturity and growth to wholeness means being able to hold contradictory positions. As an early card-carrying member of the feminist movement, I’m not in favor of hyper-sexualization of females to sell stuff.

Even worse than sexism is the ageism that permeates our society. I may be contradicting myself, but it’s high time that a glam dame like De Vega stepped up to the plate to get some respect for fashionable older women everywhere. She modeled for publications such as Jet in her younger days. Now, after a decades long hiatus from modeling, De Vega is poised to break out of racial and aging constraints as a mature model.

The gimmick of She’s Got the Look is that the models are 30-somethings – about twenty years older than contestants on similar modeling shows. Read more about De Vega at: